CategoryMarketing

Email Automation + Personalisation = Subscriber Satisfaction

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FlipRSS was a small side project we set up in 2016. It was set up to allow for the automation of multiple RSS feeds in newsletters. More specifically, it was set up to allow subscribers to choose which content they received and which they didn’t. We’ve recently pushed a big upgrade to the system on the back of some pretty impressive results for clients and continued growth. New user...

Product Sprint Day 2

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Well today we pushed hard and closed of our sprint. We stopped short of the prototyping but stuck to the plan as much as possible up to that point. Having closed off yesterday with Lightening Demos of the sites and features we’ve seen and liked we moved into sketching mode. This was a really enjoyable but hard session. As we’re working on a feature that’s been in the system for...

Getting started with product sprints

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We got stuck in to our first product sprint today following the process set out by Google Ventures and adopted by many startups. This isn’t something we’ve used before, but with limited time and a lot we want to achieve for the next Slidecraft release it felt like a good time to test it out.

65+ tools for content marketing in 2016

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Whether you’re creating it, consuming it or curating it, content marketing is hot business. With an estimated 27,000,000 (source) pieces of content shared every day it is pretty likely you’re struggling to keep up with either, the flow of links channeled through your social feeds, or the channels available to get your content to your audience. Although we’ll never be able to read everything that...

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James Qualtrough

I am a man with an itch. I am endlessly in pursuit of something but not quite sure what. I am sure that it is just around the corner though.

Luck has shone its light my way and I live on the small but beautiful Isle of Man with my wife Donna, our three beautiful kids.

Co-founder of 572 Digital, Slidecraft, FlipRSS and I hope more to follow.

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