Email Automation + Personalisation = Subscriber Satisfaction

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FlipRSS was a small side project we set up in 2016. It was set up to allow for the automation of multiple RSS feeds in newsletters. More specifically, it was set up to allow subscribers to choose which content they received and which they didn’t.

We’ve recently pushed a big upgrade to the system on the back of some pretty impressive results for clients and continued growth. New user subscriptions have been increasing organically as a result of our early SEO work. We knew it was time to make the on boarding much simpler.

Over the last 12 months, the client who had the original problem has been getting some amazing results. I’ve shared more about this in an article on Medium which goes into the solution that is getting them an email CTR 750% above industry average.

How to create the ultimate WordPress RSS-to-Email Newsletter. And why you should!

https://medium.com/fliprss/boost-your-email-marketing-a-simple-way-to-blend-email-automation-with-personalisation-588c34c6fee2

About the author

James Qualtrough

I am a man with an itch. I am endlessly in pursuit of something but not quite sure what. I am sure that it is just around the corner though.

Luck has shone its light my way and I live on the small but beautiful Isle of Man with my wife Donna, our three beautiful kids.

I run QUDO Digital, curate Litte Walden & co-founded FlipRSS.

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By James Qualtrough

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James Qualtrough

I am a man with an itch. I am endlessly in pursuit of something but not quite sure what. I am sure that it is just around the corner though.

Luck has shone its light my way and I live on the small but beautiful Isle of Man with my wife Donna, our three beautiful kids.

I run QUDO Digital, curate Litte Walden & co-founded FlipRSS.

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